Persil 'Free Play'
28.10.2008

Persil 'Free Play'

New research released today by Persil ‘Every Child Has The Right’ campaign reveals that parents are at risk of over scheduling their children’s diaries which can lead to bad behaviour and the underdevelopment of important social skills.

The study found 71% of parents always plan play and entertainment activities and one in two parents feel concerned if their child is not occupied with a structured activity. This is changing the freedom of childhood experienced by previous generations and leaves little time for children today to take part in spontaneous, free play, such as creating pretend games.